Social media campaign
We've been lucky enough to work with HughBaird College for a number of years now. The came to us with an idea to create an overall video for their further education courses. This was their biggest video project they had commissioned.
Client: HughBaird College
Deliverables: 1 x 30 second main TV Ad
5 x 10 second socials
What we did
Hughbaird had a list of subjects they wanted to incorporate into the video. The amount of subjects they provide to students was far too many to include in the video. We sat down with them and came up with a list of 14 subjects to include in the video. Once we nailed down the subjects we then casted the students for each role and developed shot ideas for each subject.
With five shoot days and 14 subjects to capture we had our work cut out for us. The pre production stage was super important for planning activities before hand. Some of the activities were quite risky to film soo it was important we carried out correct risk assesments for each subject area.
Editing this project was completed in around 7 days. In those 7 days the team created a main ad and a number of short socials for the college to share on their social media platforms. Once the edit was picture locked the team then applied a final colour grade.